The return on the investment of coaching processes is certainly one of the highest among business support activities.
According to the fact that in the company there is a strong corporate culture or not, the result of a coaching process will be surely negatively or positively influenced from this culture.
The difference in percentage rate of the ROI can also rise to 20% more for companies with strong culture, regarding the following measurement parameters:
Value in shares; – Customer Satisfaction; – Attraction of talents; – Productivity; – profitability; – Large strategic changes, many others.
This confirms the importance of a corporate culture and the absolute necessity that the coaching process is from top to bottom, that is a corporate board prepared and open to change.